Updated: Aug 8
The answer to the question 'does ChatGPT content rank on Google?' isn't a yes or a no. In fact, different experts have different opinions.
And, as yet, it's difficult to tell who's right, but time will tell.
The first opinion is yes, ChatGPT content WILL rank on Google, due to the text it generates being too humanlike for Google to tell the difference.
The second opinion is no it DOESN'T rank, because Google CAN tell the difference.
And the third view is that as long as the ChatGPT content is 'helpful content', it will rank as well as any other human-created content.
Whichever side of the argument you favour, whenever you create content, whether it's AI content or human-created, it's still important you follow basic SEO good practices if you want to give the content the best chance of ranking on Google.
Below, we've listed 7 SEO good practices that will help your content rank i.e. improve its visibility on search engines.
1. Use relevant keywords
Use keyword research to identify the most relevant keywords for your content and incorporate them naturally into the text. This can help search engines understand what your content is about, and improve its visibility in search results.
2. Focus on quality and relevance
Create high-quality, relevant content that provides value to your audience. Avoid keyword stuffing, or producing low-quality content, as these can negatively impact SEO.
3. Optimize meta tags
Meta tags, such as title tags and meta descriptions, are important for SEO. Make sure they accurately represent the content of the page and include relevant keywords.
4. Use descriptive URLs
Create descriptive and user-friendly URLs that include relevant keywords. Avoid using generic or meaningless URLs, as they may not perform well in search results.
5. Optimize images
If you include images in your content, make sure to optimize them for SEO by using descriptive file names, alt text, and compressing them for faster loading times.
6. Ensure proper formatting
Use informative heading tags, such as H1, H2, to structure your content, and also use bullet points, numbered lists, and other formatting elements to make it easy to read, and to understand.
7. Make it mobile-friendly
Ensure that your website and content are mobile-friendly, as mobile usability is an important factor in SEO rankings.
SEO is an ongoing process, and it's important to stay up-to-date with SEO best practices and algorithm updates to ensure that your content continues to perform well in search results.
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